Category Marketing Manager – Fashion
This is an open vacancy with one of our clients.
- Experience
- 6–10 years
- Where
- Mumbai, Pune
- Salary
- ₹10,00,000–₹22,00,000 per year
- Work mode
- Hybrid
- Employment type
- Full-time
- Qualifications
- MBA/PGDM
To apply you need a CV on file.
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About the role
One of our prestigious clients is hiring a Category Marketing Manager – Fashion to run category campaigns that bring shoppers to fashion online. You will connect assortment and pricing decisions to campaign stories and lead a team that delivers them on time. Well-planned category campaigns make each season feel fresh to returning shoppers.
What you'll do
- Plan category campaigns for fashion seasons, trends and occasions, with a clear objective for each one.
- Work with category managers to pick the assortment and price points each campaign will feature.
- Write campaign briefs for creative, content and media teams, and review outputs before launch.
- Coordinate with brand partners on campaign participation, stock readiness and pricing.
- Analyse campaign performance and recommend changes for the next cycle.
- Lead and develop a team of category marketers, giving regular feedback on their campaigns.
What you'll bring
- 6–10 years of experience in category or e-commerce marketing, with fashion exposure.
- An MBA or PGDM in marketing or a closely related area.
- Experience planning category campaigns and analysing what they delivered.
- A good grasp of fashion pricing and assortment logic.
- Team management and the ability to keep many stakeholders moving to one launch date.
Good to have
- Campaign or category roles held previously in fashion e-commerce.
- Familiarity with A/B testing for campaign landing pages.
- Exposure to trend forecasting and seasonal colour stories.