Digital Marketing Manager – Fashion
This is an open vacancy with one of our clients.
- Experience
- 6–9 years
- Where
- Surat, Coimbatore, Remote India
- Salary
- ₹10,00,000–₹22,00,000 per year
- Work mode
- Hybrid
- Employment type
- Full-time
- Qualifications
- MBA/PGDM
To apply you need a CV on file.
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About the role
One of our prestigious clients is hiring a Digital Marketing Manager – Fashion to increase online fashion sales through paid media and social. Campaigns will follow collections and sale moments, and you will be expected to sharpen spend efficiency while guiding a team across channels. The work decides how efficiently new customers find the e-commerce store.
What you'll do
- Plan paid media campaigns for collections, seasonal drops and sale moments on e-commerce.
- Run social media strategy, balancing brand storytelling with product-led posts that convert.
- Set up audience targeting and creative testing to improve return on ad spend.
- Work with e-commerce teams on landing pages, product feeds and website conversion.
- Lead the digital marketing team and manage external media and creative partners.
- Build digital marketing plans within business planning and track results every week.
What you'll bring
- 6–9 years of experience in digital marketing for fashion, lifestyle or e-commerce.
- An MBA or PGDM, ideally with a marketing specialisation.
- Deep paid media experience, including managing sizeable budgets responsibly.
- Strong understanding of how fashion audiences behave on social media.
- Team management experience across specialists in media, social and content.
Good to have
- Paid media ownership for a fashion e-commerce business.
- Familiarity with catalogue-based advertising and product feed ads.
- Exposure to advertising on online fashion marketplaces and retail media.