Head – Performance Marketing
This is an open vacancy with one of our clients.
- Experience
- 10–15 years
- Where
- Gurugram, Delhi NCR
- Salary
- ₹28,00,000–₹42,00,000 per year
- Work mode
- On-site, Hybrid
- Employment type
- Full-time
- Qualifications
- Graduate / Postgraduate in a relevant discipline
To apply you need a CV on file.
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About the role
One of our prestigious clients is hiring a Head – Performance Marketing to drive acquisition and conversion through measurable digital channels. You will own performance strategy, budgets and analytics, and build a team that optimises carefully and continuously.
What you'll do
- Set the performance marketing strategy across search, social, affiliate and programmatic channels.
- Own performance budgets and goals for cost per acquisition and return on ad spend.
- Direct campaign management, testing audiences, creatives and bidding approaches.
- Build attribution and analytics that show the true incremental impact of spend.
- Hire specialists in search, social and analytics as the channel mix evolves.
- Grow the performance team, developing specialist and analytical skills.
- Work with finance, product and brand stakeholders on growth plans.
What you'll bring
- 10–15 years in performance or digital marketing, including team leadership.
- A graduate or postgraduate degree in a relevant discipline.
- Deep knowledge of performance channels and campaign optimisation.
- Strong analytical skills and comfort with attribution models.
- Stakeholder management at senior levels, especially with finance and product leaders.
Good to have
- Experience managing substantial media budgets across several performance channels at once.
- Familiarity with marketing mix modelling and incrementality testing.
- Exposure to growth for apps or e-commerce businesses.