CareerBricks

Retail Marketing Manager

This is an open vacancy with one of our clients.

Experience
6–10 years
Where
Delhi NCR, Gurugram, Noida
Salary
₹10,00,000–₹22,00,000 per year
Work mode
On-site, Hybrid
Employment type
Full-time
Qualifications
MBA/PGDM

To apply you need a CV on file.

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About the role

One of our prestigious clients is hiring a Retail Marketing Manager to bring more people into its stores and give them a reason to buy. You will plan store campaigns and promotions focused on footfall, and track how each one changes visits and sales. The measure of success is simple: more people through the door who leave with something.

What you'll do

  • Plan store campaigns around launches, seasons and local occasions.
  • Develop footfall-driving promotions and the in-store communication that supports them.
  • Coordinate with store teams on display, signage and staff briefings for every campaign.
  • Measure footfall, conversion and sales lift, and share the results with management.
  • Manage retail marketing budgets as part of the business plan.
  • Manage the retail marketing team and work with vendors on production.

What you'll bring

  • 6–10 years of experience in retail marketing, store marketing or shopper marketing.
  • An MBA/PGDM, with a practical understanding of retail commerce.
  • A practical understanding of what drives footfall and in-store conversion.
  • Experience coordinating campaigns across a network of stores.
  • Team management and solid stakeholder management with store operations.

Good to have

  • Exposure to local store marketing such as neighbourhood activations.
  • Familiarity with footfall counters and the store-level analytics they produce.
  • Prior experience in the retail or consumer sector with physical stores.

Skills

  • Client management
  • team management
  • business planning
  • promotions
  • retail marketing
  • store campaigns
  • footfall

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