Senior Manager – Influencer & Creator Partnerships
This is an open vacancy with one of our clients.
- Experience
- 8–12 years
- Where
- Delhi NCR
- Salary
- ₹18,00,000–₹30,00,000 per year
- Work mode
- On-site, Hybrid
- Employment type
- Full-time
- Qualifications
- Graduate / Postgraduate in a relevant discipline
To apply you need a CV on file.
To apply for this role, sign in or create an account.
About the role
One of our prestigious clients is hiring a Senior Manager – Influencer & Creator Partnerships to set the strategy for how the brand works with creators. You will oversee campaign management for creator programmes, measure what they deliver and represent the work to senior stakeholders. The role turns scattered collaborations into a planned, accountable programme.
What you'll do
- Define the influencer and creator strategy, including creator tiers, formats and long-term partnerships.
- Direct major creator campaigns from concept and selection to launch and evaluation.
- Set measurement frameworks for reach, engagement and business impact, and analyse results.
- Negotiate significant creator and agency agreements while managing reputational risk.
- Develop the creator partnerships team so it can run more programmes with less supervision.
- Align creator work with brand, social and performance teams and senior leadership.
What you'll bring
- 8–12 years of experience in influencer marketing, social media or partnerships, including team leadership.
- A graduate or postgraduate degree in a relevant discipline.
- A strong understanding of the creator landscape and how creator content performs.
- Proven stakeholder management and the ability to run campaigns with many moving parts.
- An analytical approach to measuring creator programmes against business goals.
Good to have
- Exposure to building in-house creator communities or ambassador networks.
- Familiarity with brand safety checks carried out before signing creators.
- Prior experience in digital marketing teams that work closely with creators.