Senior Manager – Integrated Marketing
This is an open vacancy with one of our clients.
- Experience
- 8–12 years
- Where
- Delhi NCR, Mumbai, Bengaluru
- Salary
- ₹16,00,000–₹32,00,000 per year
- Work mode
- On-site, Hybrid
- Employment type
- Full-time
- Qualifications
- MBA/PGDM
To apply you need a CV on file.
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About the role
One of our prestigious clients is hiring a Senior Manager – Integrated Marketing to run campaigns that work as one across media and channels. You will bring creative, media and channel teams together around a single idea, and judge success by the combined result rather than any one channel's numbers.
What you'll do
- Steer integrated campaigns that join up creative, media, digital, retail and PR activity.
- Develop the core campaign idea with creative partners and protect it through execution.
- Plan media with planning partners so each channel plays a defined role.
- Run campaign governance covering timelines, approvals and budget control.
- Evaluate integrated impact and share learnings with brand teams after each campaign.
- Manage the integrated marketing team and present campaigns to senior leadership.
What you'll bring
- 8–12 years of experience in integrated marketing, brand marketing or agency account leadership.
- An MBA/PGDM qualification, supported by campaign leadership experience.
- Strong creative judgement and a working understanding of media planning.
- Experience running complex campaigns with many contributors and dependencies.
- Leadership presence and the skill to manage senior stakeholders well.
Good to have
- Exposure to experiential or event-led campaigns as part of an integrated plan.
- Familiarity with campaign effectiveness measurement across combined channels.
- Prior experience in the consumer or lifestyle sector with multi-channel launches.