Senior Marketing Manager – Retail
This is an open vacancy with one of our clients.
- Experience
- 8–12 years
- Where
- Kolkata, Ahmedabad, Jaipur
- Salary
- ₹16,00,000–₹32,00,000 per year
- Work mode
- On-site, Hybrid
- Employment type
- Full-time
- Qualifications
- MBA/PGDM
To apply you need a CV on file.
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About the role
One of our prestigious clients is hiring a Senior Marketing Manager – Retail to direct retail marketing with a sharp focus on winning new customers. You will set acquisition strategy and campaigns across channels and stores, and build the team that delivers them. New customers are the priority, and every plan is judged on how many it brings.
What you'll do
- Set retail marketing strategy with customer acquisition as the core priority.
- Plan acquisition campaigns that combine digital reach with in-store experience.
- Analyse new customer sources and acquisition cost, shifting effort to what works.
- Coordinate with store operations and category teams on launches and seasonal moments.
- Coach the retail marketing team and raise the quality of its campaign planning.
- Present acquisition results and plans to senior leadership with recommendations.
What you'll bring
- 8–12 years of experience in retail marketing, customer acquisition or brand marketing.
- An MBA/PGDM qualification, applied in a retail context.
- A strong understanding of retail customer journeys across online channels and stores.
- Experience managing teams and the marketing budgets they spend.
- An analytical, results-focused approach to planning and reviewing campaigns.
Good to have
- Exposure to loyalty programmes used as a tool for acquiring customers.
- Familiarity with local store marketing in catchment areas.
- Prior experience in the retail sector with a mix of stores and online sales.