Senior PR Manager – Lifestyle
This is an open vacancy with one of our clients.
- Experience
- 8–12 years
- Where
- Mumbai, Pune
- Salary
- ₹16,00,000–₹32,00,000 per year
- Work mode
- On-site, Hybrid
- Employment type
- Full-time
- Qualifications
- Graduate / MBA
To apply you need a CV on file.
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About the role
One of our prestigious clients is hiring a Senior PR Manager – Lifestyle to set the PR direction across fashion, beauty and lifestyle work. You will shape campaigns, guide a team and keep relationships with media and influencers strong and productive.
What you'll do
- Set PR strategy for fashion, beauty and lifestyle mandates, aligning stories with seasonal calendars and launches.
- Direct influencer coordination, choosing the right voices and agreeing clear expectations for every collaboration.
- Build trusted relationships with fashion and lifestyle editors, stylists and journalists.
- Mentor the PR team, allocating work and reviewing output before it reaches clients.
- Own senior client relationships, presenting plans and results with honesty and confidence.
- Drive business planning for the lifestyle portfolio, covering priorities, resourcing and new opportunities.
What you'll bring
- 8–12 years of experience in PR, with significant time spent on fashion, beauty or lifestyle work.
- A graduate degree, or an MBA, as your formal qualification for this role.
- Strong command of lifestyle media and of influencer coordination from brief to reporting.
- Proven team management alongside confident handling of senior clients.
- Polished writing and presentation skills that suit a style-conscious audience.
Good to have
- Experience running fashion week, beauty launch or lifestyle events for the press.
- Familiarity with measuring influencer and social media campaign results.
- Prior experience in the fashion, beauty or lifestyle sector on the brand side.